Kumho Tyre Drives Towards a More Sustainable Future

Kumho Tyre is taking steps towards a more sustainable future, investing in research and development to increase the use of renewable, recycled and bio-based materials in tyre manufacturing.
As the automotive industry continues to focus on reducing its environmental impact, Kumho Tyre recognises that sustainable mobility goes beyond how vehicles are powered. The materials used to manufacture tyres also play an important role in shaping the future of motoring.
Through ongoing innovation, Kumho Tyre is exploring ways to reduce its reliance on fossil-based resources while maintaining the performance, safety and durability drivers expect.
Exploring Sustainable Materials in Tyre Manufacturing
Modern tyres are manufactured using a complex combination of natural and synthetic rubber, carbon black, steel, textiles, silica and specialist chemicals. Many of these materials have traditionally relied on finite fossil-based resources.
To address this, Kumho Tyre is researching alternative materials and manufacturing technologies that could help reduce the environmental impact of tyre production.
The company's research focuses on three key areas: renewable materials, recycling and resource reduction.
These initiatives include exploring bio-based synthetic rubber (SBR), silica derived from rice husks and bio-based resins, alongside the use of recycled and recovered materials from end-of-life tyres.
Kumho Tyre is also investigating technologies designed to reduce tyre weight and rolling resistance, supporting greater vehicle efficiency without compromising performance.

Building a More Sustainable Future for Motoring
With sustainability becoming increasingly important across the global automotive industry, Kumho Tyre is working towards its long-term goal of using 100% sustainable materials in tyre production.
These initiatives form part of the company's wider sustainability ambitions, including supporting its net-zero carbon goal for 2045 and reducing waste throughout the tyre manufacturing and supply chain.
For New Zealand motorists, these developments highlight how advances in tyre technology can contribute to a more sustainable future for everyday driving.
By continuing to invest in sustainable materials and innovative manufacturing processes, Kumho Tyre aims to deliver the performance and reliability drivers expect while working towards a more environmentally responsible future.




